Some Interesting Online Videos

Trigon Commercial

The idea behind this video was the power of Trigon Blue Cross Blue Shield. This was symbolically represented by the cool and darkened ambience and dark color of the talent’s shirt. This power is directly expressed by the text that boasts that they possess all choices of doctors at Trigon. The music also complements the ambience. The fact that a kid was made to express some dissatisfaction implies truth. Kids don't express stories with such enthusiasm if it was staged. It must have truly happened. Overall, the concept applied in this commercial is very creative.

ZAZOO Condoms

The man represented in this video is obviously not prepared to be a father. Unfortunately, he did not use a condom to ensure that. Now he’s faced the challenges of being a father. The video of this man with his son at the grocery store shows a true scenario of an insistent child demanding what his parent cannot afford. The concept is very original, very creative and obviously attention grabbing. The colors in the background were similar to the brand colors at the end of the video.

McDonalds Commercial

This video is funny and still makes so much sense, even without text. From the start, we see the signs of a sour relationship between the lady driving and the man going fishing. The man looks fed up. Then, while fishing, the man had a close encounter with (presumably) a shark that bit off a chunk of the platform right next to him just to get a McDonalds pack he had. His next action was definite. He aimed to use the next of such opportunity to get rid of the lady while he steers clear while awaiting action. The video is hilarious and therefore memorable.

Never say no to Panda!

In this video, music was used creatively to complement fear. The idea is that the music runs when things are still peaceful, shortly before a wrong decision is fully assumed. The music stops for Panda to get even with every wrong decision. It’s funny and though impossible to force a brand on customers, but at some point watching these pack of commercials, I felt it was being hammered into my belief system that something is bound to go wrong if I don’t accept Panda when the opportunity presents itself. Text was used, for the punch line, and the punch line makes it memorable.

Google Chrome

This video is very colorful. It utilized a wide range of colors of the spectrum, which is characteristic of the google brand. It also utilizes “kiddy friendly music” to complement the “kiddy friendly colors.” These symbolize the simplicity of using their product. The music also seems to speed up along with the video right from after a hand’s input which is symbolic of a very simple input resulting in complicated, fast and automated processing. Everything resolved to a very simply organized scene. The only text used is of the brand name and product.